Competing Against Luck: The Story Of Innovation And Customer Choice - the story of innovation and customer choice
Clayton M. Christensen
HarperBusiness (2016)
In Collection
#80
0*
BUSINESS &amp, Creative Ability In Business, Customer Services, Development, ECONOMICS - Consumer Behavior, ECONOMICS - Industries, ECONOMICS - Research &amp, Success in business
Hardcover 9780062435613
en_US
Presents guidelines to help companies develop products and services customers will buy for premium prices, outlining a revolutionary approach based on a theory that companies are actually "hired" by their customers to perform specific jobs.
Product Details
LoC Classification HD53 .C487 2016
Dewey 658.4
No. of Pages 288
Height x Width 9.4 x 6.1  inch
Personal Details
Read It Yes
Location Bedroom
Purchase Date 09-08-2021